A sub-brand of DevOpsGroup focused on public training, private training, and coaching for clients. The brand needed to keep that ‘distinctively DOG’ feeling but also stand apart.
Inspired by highlighters I put a yellow spin on the DevOpsGroup brand with an abstract approach to highlighting titles. The illustrative nature of the DevOpsGroup brand already lent itself to visually-led content which we embraced even more with the Academy. Learning materials were primarily images-based, we made use of sketch notes to sum up lessons and created workbooks where students had to finish off diagrams themselves.